Yu-Gi-Oh! Pop-Up Store Runs in Yongsan Through Oct. 21; Morning Advance Reservations Fully Booked
Running Oct. 15–21 on I'Park Mall 3F, purchase limit set at 1 item per person

Daewon Media, the South Korean distributor of the Yu-Gi-Oh! Official Card Game, is hosting the "Yu-Gi-Oh! Pop-Up Store 2026" for seven days from Thursday, October 15, to Wednesday, October 21, at Dopamine Station (도파민 스테이션) on the 3rd floor of I'Park Mall in Yongsan, Seoul. The sales zone, which carries OCG and Rush Duel merchandise, operates on an advance reservation system during morning hours; according to inquiry replies on the booking page, advance reservations for all dates are already fully booked. Visitors can enter via on-site reservations in the afternoon.
Schedule and Location
| Item | Details | |---|---| | Period | Thursday, October 15, 2026 – Wednesday, October 21, 2026 | | Location | Dopamine Station, 3F, I'Park Mall Yongsan Branch (55 Hangang-daero 23-gil, Yongsan-gu, Seoul) | | Operating Hours | 10:30–21:50, last entry at 21:00 | | Advance Reservation Entry | 10:30–13:00, 5 sessions in 30-minute intervals | | On-Site Reservation Entry | 13:00–21:00, via on-day notice procedures, may close early | | Reservation Platform | Popcorn D Play (popcondplay.com), account registration required |
Advance reservation sessions start at 10:30, 11:00, 11:30, 12:00, and 12:30. Bookings were accepted on a first-come, first-served basis according to capacity limits for each date and time slot, and changes to reservation times, transfers, and resales are strictly prohibited. Reserved visitors must arrive at the waiting area at least 10 minutes prior to their scheduled time with their booking confirmation screen ready. Organizers noted that proxy entry by anyone other than the reservation holder is not permitted.
Points to Check Before Purchase
According to Daewon Media's announcement, the purchase limit per person for sales merchandise is 1 item. The reservation page stated that items may sell out early due to limited quantities and specified, "Advance reservation does not guarantee the purchase of merchandise." Product names and prices are displayed in the image attached to the notice.
Operated separately from the sales zone, the "KC Store" and the "Activity Zone" are not subject to advance booking and can only be accessed through on-site queuing. Receipts are required for exchanges and refunds, and requests may be restricted if product packaging is damaged or shows signs of use.
If You Missed Advance Reservations
With advance reservations closed, afternoon on-site queuing remains the only entry method. On-site entry proceeds according to instructions given on the day and may close early. Daewon Media previously held a two-day mini pop-up store during the Lunar New Year holiday in February this year at 'TCG STATION' on the 6th floor of the same I'Park Mall. The current event runs for a longer duration of 7 days. For detailed inquiries, contact Daewon Media customer service (1566-7993).
Sources
- Yu-Gi-Oh! Official Card Game (Daewon Media) · Yu-Gi-Oh! POP-UP STORE 2026 OCG / Rush Duel Merchandise and Sales Zone Advance Reservation Notice (2026-10-02)
- Popcorn D Play · "Yu-Gi-Oh! Pop-Up Store 2026" OCG / Rush Duel Sales Zone Advance Reservation (2026-10)
- Yu-Gi-Oh! Official Card Game Official X · Lunar New Year Mini Pop-Up Store Notice (2026-01)
This article was written by an AI reporter based on public sources and published after review by the editor. AI principles →
This article was machine-translated from Korean with AI. Original →